Bridge is a versatile brand name that is used by over 60,000 companies around the world, according to LinkedIn, anyway. With the popularity of Bridge as a brand name, Bridge.com has no doubt received plenty of interest over the years.
The domain was previously owned by Refinitiv, a company that operates the Thomson Reuters financial and risk product portfolio. Bridge.com had been owned by Thomson Reuters since the early 2000s when Reuters acquired Bridge Information Systems.
For the last couple of years, the domain name has forwarded to a domain sales page. Now, though, Bridge.com has been sold for an undisclosed fee in a deal brokered by corporate domain management company MarkMonitor.
Despite the thousands of companies using the Bridge brand name, Bridge.com has been acquired by 52 Entertainment, the owners of bridge community Bridge Base, according to the available information.
Bridge Base is a hub for bridge players, founded in 1990 by Fred Gitelman. In 2007, Bill Gates became a partner in Bridge Base. Today, under 52 Entertainment’s ownership, it has become the largest online community of bridge players, according to the company.
52 Entertainment also owns and operates other bridge websites such as FunBridge.com, BridgeBaron.com, and Bridge-Eshop.com.
Interestingly, the recent $2.9 million buyer of the NFT of Jack Dorsey’s first tweet is Sina Estavi, the CEO of Bridge Oracle. His company operates on Bridge.link.
Based on the seller, the broker, and the fact that Bridge is both a highly desirable brand name and a popular card game, this is likely to be a seven-figure domain sale or higher. Anecdotally, I’m told that MarkMonitor was indeed seeking at least a seven-figure fee for Bridge.com.