Financial and wealth management company Facet secured its exact-match .com domain name ahead of closing a significant funding round.
Founded in 2016, Facet Wealth is a financial planning company that has built up a client base of over 10,000 people, all paying a subscription for access to Facet’s wealth management services. According to Coverager, the subscriptions range from $1,800 to $6,000 per year.
The company recently announced the completion of a $100 million funding round, bringing its total funding amount to $158 million since launching in 2016.
Prior to disclosing its funding, Facet Wealth secured a domain name upgrade in the shape of Facet.com. The domain acquisition was first spotted by Jamie Zoch:
I wish someone would publish all these domains that are selling…. I’ll share one at least. https://t.co/bjVutNoXq0 has been acquired by FacetWealth․com in a big time upgrade.
— Jamie Zoch (@DotWeekly) January 20, 2022
According to DomainIQ’s Whois history, the domain was previously owned by a software company in Canada. It was then home to a now defunct travel app.
As of publishing, Facet Wealth still operates on FacetWealth.com, but it may switch to Facet.com soon.